How to Care for Gold-Plated Jewelry So It Lasts

Gold-plated jewelry can look just as elegant as fine gold for years, as long as it's treated the right way day to day. Here's how to keep your pieces from Zehra Jewels looking their best.

Keep it dry

Water is the biggest cause of fading on gold-plated pieces. Take off your earrings, necklace, or bracelet before showering, swimming, or washing dishes. Moisture wears down the plating faster than almost anything else.

Perfume and lotion go on first

Apply your perfume, lotion, and hairspray before putting on your jewelry, not after. These products contain chemicals that react with the gold plating and dull its finish over time.

Store it properly

Keep each piece in a small pouch or a lined box rather than tossed loose in a drawer. Contact with other metal pieces can cause scratches, and open air exposure speeds up tarnishing.

Wipe, don't scrub

After wearing, a soft, dry cloth is all you need. Avoid jewelry cleaning liquids or ultrasonic cleaners made for fine gold — they can strip a plated finish.

Give it a rest

Wearing the same piece every single day speeds up wear. Rotating between a few pieces from our earrings, necklaces, and bracelets collections keeps each one looking newer for longer.

With a little care, gold-plated jewelry can stay part of your everyday look for years, not just months.